Marketing & Commerce
Entropy’s team of experienced consultants offer a comprehensive range of marketing and commerce services to help accelerate your growth.
Marketing & Commerce
Entropy’s team of experienced consultants offer a comprehensive range of marketing and commerce services to help accelerate your growth.
Marketing & Commerce: How Entropy can help
Entropy helps a range of diverse brands, from DTC scale-ups to more mature brands looking to maximise the impact of their spend.
Entropy Marketing & Commerce strategy, consultancy and activation are tailored to your bespoke needs. We typically help companies develop and focus their thoughts around the following areas:
Our rigorous approach typically involves the following steps:
Think
We’ll conduct a robust evaluation of your current situation including feedback from stakeholder interviews.
Dependent on the brief that could include a full analysis of your current capabilities, processes, technology, media, and content.
Plan
Working with you and your stakeholders we’ll develop a roadmap based on recommendations to maximise the effectiveness and efficiency of your spend.
We often work with your finance team to develop a business case to support suggested changes with key stakeholders so you can integrate the change agenda into your planning.
Do
To ensure the programme is embedded effectively in the business we can then project manage, and coach delivery with key stakeholders to deliver on the proposal.
Entropy’s commitment as a trusted advisor
Our ethos is to work with you as a trusted advisor and partner.
It is not widely known that almost all consultancies have no qualms about taking commissions or referral fees for the recommendations they make to you.
After agency rebates and the digital media supply chain, this is the next transparency scandal waiting to happen. We’ll never do this, and will have a clause in our contract specifically preventing it. You can be 100% sure that what we are recommending is what we genuinely believe is best for your organisation, using the best solutions across the market.
