Entropy is independent and works with brands as a trusted advisor and partner.
When looking to improve the online shopping experience for your customers, there are an ever-growing wealth of technology options out there – and navigating your way through this landscape can be very challenging (and time consuming).
Whether it’s looking to improve your product information with the use of a PIM, deciding which CRO tools will make a real difference for you, or consolidating your digital marketing tech stack. This webinar explored how to make sure that you are asking the right questions (and making the right decisions) for maximum efficiency with the tools you use.
As well as a better experience for your customers, there are efficiencies to consider from a P&L perspective too.
Technologies covered include:
- Product Information Management (PIM) systems
- Conversion Rate Optimisation (CRO) tools
- Customer ratings and reviews
- Email Service Providers
- Analytics and data
Find out more about enhancing your CX technology stack.
About the speaker
Before joining Entropy, Jim Clear worked in a diverse range of eCommerce and digital leadership roles at organisations including Argos, Bupa and Wyevale Garden Centres.
Entropy’s former client-side and agency experts work in partnership with digital commerce focused brands to accelerate delivery against their business KPIs.