Marketing strategy development
We are an international marketing consultancy.
We’ve developed a model for developing your marketing strategy which we’ve illustrated below.

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Our approach is bespoke to each client but will typically follow a process similar to this one.
Understand
Diagnostics Customer Journey Workshop stage 1
Identify improvements
Customer Journey Workshop stage 2
Recommend changes
Revised marketing strategy
Implement
Revised marketing plan & tactics
Accelerate growth
Measurement
© Entropy
Get in touch for some detailed examples of case studies.
Central to our customer-centric approach is the model we’ve developed for Customer Journey Planning in order to adopt a ‘customer first’ approach to integrate and strengthen marketing impact and outcomes.
You can read about our wider approach to marketing below.
Marketing Strategy Case Studies


