Agency pitch management

We’ve managed agency pitch processes for some of the world’s largest brands.

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Alex Tait

About the author: prior to Entropy Alex’s experience includes leading and managing pitch process at some of the world’s largest brands including American Express and Unilever.

Marketing agency pitch management

A brand that doesn’t feel its agency relationship is performing can often be the trigger to engage Entropy. To maximise your ROI it is essential that your internal and external people, process and technology are as aligned to your business objectives as possible.


You can read here about our approach for designing and implementing the marketing ecosystem that’s right for your business.


We’ve conducted many digital, media and creative pitches over the years and can walk you through the end to end process of identifying what third parties you need for what task. In addition we’ll develop a framework for you to ensure that individual agencies in your roster work optimally together.


It may in fact be the case that you don’t need to go to pitch and we can work with you and your existing agency or agencies to optimise your client / agency relationship.


Contact us and we’ll take you through some case studies of pitches we’ve run for clients.

However, before you do so hear from some of our clients. We can provide more references on request.

  • "The Entropy team are a pleasure to work with, their experience and insight is always valuable and they have a great passion for the work they do." Fiona Spooner, Global Marketing Director, Financial Times

  • "GDPR is a tough subject to understand but Entropy’s full day workshop was informative and made clear what was expected of us in order to be compliant. The scenarios really helped us to apply GDPR to our own situation and business. I would recommend Entropy to any company that’s looking to gain not only a broader understanding of GDPR, but its implications for their business.” Holly Hall, Managing Director, BIMA (British Interactive Media Association)

  • “Alex Tait has been very involved with ISBA on a variety of issues at the forefront of our agenda over the years, most recently as an advisor and previously as chair our Digital Action Group and valued member of our Executive Committee.” Phil Smith, Director General, ISBA – The Voice of British Advertisers

  • “Entropy have provided very effective and hands-on support. You have been a fantastic addition to the team in the past few months and brought invaluable media expertise. It has been a pleasure working with you. A big thanks from all of us.” Emmanuelle Grimbert, Marketing Director, Danone


Talk to us about how we can help you achieve your goals

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